Wednesday, April 23, 2014
Press Releases

LMA Releases '2013 Annual Report'



Two years ago we changed our name from Suburban Newspapers of America to Local Media Association. This started a major reinvention process for us.
 
Since that time, we have launched a new division of our company dedicated to sales, niche and digital training; we partnered with companies outside of newspapers to share case studies and best practices from all local media and we re-launched an improved sales certification program.
 
The end result has been a significant increase in new memberships, conference and webinar attendance, training registrations and more.
 
Our goal is to 'innovate, educate and inspire.' That drives everything that we do. Over 2,185 registrations were logged for LMA webinars in 2013; 45 of them were free to LMA members. We have been offering free webinars for six years now as part of the LMA value proposition. We continue to increase the number every year. As for LMA conferences and events, 1,155 people attended this year. More than 220 have now gone through our Google AdWords certification training and 176+ through our sales certification programs.
 
Partnerships with many other industry associations and consulting companies have been a big part of our success. We value these relationships and intend to grow them even further.
 
The report provides more detail. We hope you enjoy reading about  LMA's 2013 in review.



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# tuyenle
April 18, 2014 @ 2:20 AM
You Can Do It! Advice For Affiliate Marketing Success

A partnership can be used to loosely describe what you create when you begin attempting to profit in affiliate marketing. While a company may not tell you exactly what to do, you can both benefit by targeting the right audience and working hard. Hard work only gets you halfway to your business profitable. The following tips that can help you maximize the profitability of your affiliate marketing endeavor.

Once you have proven your worth as a partner, it doesn't hurt to ask the marketing program you joined for a higher payout.

Try to use several affiliate programs that have the same customer base. Using several related sites for you affiliate marketing program gives your visitors a greater range of links from which to choose.

A lot of affiliates end up losing valuable time by having to re-read emails that contain instructions for tasks in their email and then check them.This is a great way to save time as you will have all the important information in one document.

Marketing the most popular imsc rapid mailer products may not be the best idea. You want to support quality products; remember that popularity does not have to be uber popular. You can expect fierce competition when you decide to get involved with highly sought after items. You may not make any profit.

Secret links could also cause a tool worthy of consideration. There are stealthy techniques that let you bake lots of affiliate links into your viewers. Be honest about your use of links and take advantage of their use.Inform your audience about the purpose of the links so that they click on a link.

You should only work with affiliate companies that offer fair wage. Avoid companies that gives affiliates less than 20% of the money they receive from each sale. The best affiliate companies offer their affiliates put in and reward them generously with high commission percentages.

Don't affiliate program without thinking it through; choose affiliates that make sense given your audience will be and what their needs are. This helps you also build traffic and understand them.

Your intent should not be to take clients away from others or force them to come to you, but to find ways to let them know that you have something that can fulfill their needs. The tips provided will give you an opportunity to peer into the mind of a great marketer and give you some insight into what it takes to succeed.

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